3 Uses for Parked Domains

by

Cake Lady

When you buy a domain, you might plan to hold on to it for investment purposes, monetize it by parking it and placing pay per click ads on it, redirecting it to an existing website or using it to build a new website. While you are in the planning phase, you can make good use out of your domain to earn income. In cases where you domain contains exact match keywords, you can capture direct type-in traffic for those keywords and monetize them through search results displayed on your website.

Typically whatever domain registrar you use can offer you the choice of parking your page with a template of your choosing. If you want to place ads on the page, the registrar will allow you this option and then share a percentage of the income earned through the pay per click ads with you.

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Another good use for a parked page is to announce your domain for sale. In the event you ve owned your domain for a while and never done anything with it, choosing a template that announces it for sale is literally the best way to find buyers. Most leads for domain sales come from someone typing your domain name into the search bar and arriving at your page. If you don t advertise it for sale, people won t know it s available.

Parked pages can also serve as placeholders for websites under construction. If you ve already started to spread the news about your upcoming website and the website is not ready to go live yet, you can let visitors know when it will be or tell them what to expect at your url so they have a reason to come back and visit it again.

Parking a domain is relatively simple and is usually free of charge. Once you purchase your domain, you will need to point the DNS to the domain service you are using. This creates an IP address for your url. Some services will automatically generate a parked page for you while others will require you to set it up yourself. When you park your domain with a domain listing service, you have the added benefit of additional visibility, primarily for the purpose of selling your domain when that time comes. If you prefer to sell your domain on your own, then you can choose to use a basic parking service.

Theresa Happe works with Afternic.com where you can

park your domain

for free and benefit from domain listing services when you are ready to sell.

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